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Aug 2024

Price Psychology: Manipulating Customer Perception

Today's article will discuss price psychology and how we can use product pricing as an effective marketing tool. Price Psychology: The Art of Wisely Manipulating Customer Perception Price is one of…

ByNazri Ahmad 0Comments

Aug 2024

Business Model Canvas Featured

101 Comprehensive Examples of BMC

In today’s post, we’ll explore complete examples of Business Model Canvas (BMC). We will discuss various business model analyses using the BMC framework.

ByNazri Ahmad 0Comments

Aug 2024

Featured Marketing

4P Marketing Strategy

The 4P marketing strategy stands as a critical tool for businesses aiming to design and implement effective marketing plans. First introduced by E. Jerome McCarthy in the 1960s, the 4P…

ByNazri Ahmad 0Comments

Aug 2024

Business Model Canvas Value Proposition Canvas

TikTok Shop Business Model Canvas

Explore the TikTok Shop Business Model Canvas, including all nine BMC blocks, Value Proposition Canvas, Shopee and Lazada comparison, competitive advantages, risks and strategic recommendations updated for 2026.

ByNazri Ahmad 0Comments

Aug 2024

Marketing

What is a Sales Funnel?

What is a Sales Funnel? Let’s try to understand the concept of a sales funnel – the journey a prospect takes from becoming aware of a product to making a…

ByNazri Ahmad 0Comments

Aug 2024

Business Model Canvas Value Proposition Canvas

TikTok Business Model Canvas

Explore the TikTok Business Model Canvas, including all nine BMC blocks, Value Proposition Canvas, Instagram and YouTube comparison, competitive advantages, risks and strategic recommendations updated for 2026.

ByNazri Ahmad 0Comments

Aug 2024

Business Model Canvas Value Proposition Canvas

Watsons Business Model Canvas

This article explains the Watsons Business Model Canvas and how Watsons creates value through health and beauty retail, pharmacy trust, loyalty rewards, digital channels, and store convenience.

ByNazri Ahmad 0Comments

Jul 2024

Copywriting Marketing

USP Copywriting Techniques

A USP is the unique factor or feature that sets your product or service apart from competitors. It answers the question, “Why should customers choose this product over others?”

ByNazri Ahmad 0Comments

Jul 2024

Copywriting Marketing Sales

Understanding FOMO Copywriting

In modern marketing, the Fear of Missing Out (FOMO) is a highly influential psychological phenomenon. FOMO refers to the anxiety people feel about missing out on something valuable or exciting.

ByNazri Ahmad 0Comments

Jul 2024

Copywriting Marketing Sales