{"id":16244,"date":"2024-08-16T09:15:15","date_gmt":"2024-08-16T01:15:15","guid":{"rendered":"https:\/\/gerbangbisnes.com\/?p=16244"},"modified":"2024-09-15T22:21:14","modified_gmt":"2024-09-15T14:21:14","slug":"fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda","status":"publish","type":"post","link":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/","title":{"rendered":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda"},"content":{"rendered":"\n<table id=\"tablepress-1\" class=\"tablepress tablepress-id-1\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Bahasa \/ Language:<\/th><th class=\"column-2\">\n<div class=\"wpml-ls-statics-shortcode_actions wpml-ls wpml-ls-legacy-dropdown-click js-wpml-ls-legacy-dropdown-click\">\n\t<ul role=\"menu\">\n\n\t\t<li class=\"wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-id wpml-ls-current-language wpml-ls-item-legacy-dropdown-click\" role=\"none\">\n\n\t\t\t<a href=\"#\" class=\"js-wpml-ls-item-toggle wpml-ls-item-toggle\" role=\"menuitem\" title=\"Switch to Indonesia\">\n                                                    <img decoding=\"async\"\n            class=\"wpml-ls-flag\"\n            src=\"https:\/\/gerbangbisnes.com\/wp-content\/plugins\/sitepress-multilingual-cms\/res\/flags\/id.svg\"\n            alt=\"\"\n            width=18\n            height=12\n    \/><span class=\"wpml-ls-native\" role=\"menuitem\">Indonesia<\/span><\/a>\n\n\t\t\t<ul class=\"js-wpml-ls-sub-menu wpml-ls-sub-menu\" role=\"menu\">\n\t\t\t\t\n\t\t\t\t\t<li class=\"wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-ms wpml-ls-first-item\" role=\"none\">\n\t\t\t\t\t\t<a href=\"https:\/\/gerbangbisnes.com\/\" class=\"wpml-ls-link\" role=\"menuitem\" aria-label=\"Switch to Melayu\" title=\"Switch to Melayu\">\n                                                                <img decoding=\"async\"\n            class=\"wpml-ls-flag\"\n            src=\"https:\/\/gerbangbisnes.com\/wp-content\/plugins\/sitepress-multilingual-cms\/res\/flags\/ms.svg\"\n            alt=\"\"\n            width=18\n            height=12\n    \/><span class=\"wpml-ls-native\" lang=\"ms\">Melayu<\/span><\/a>\n\t\t\t\t\t<\/li>\n\n\t\t\t\t\n\t\t\t\t\t<li class=\"wpml-ls-slot-shortcode_actions wpml-ls-item wpml-ls-item-en wpml-ls-last-item\" role=\"none\">\n\t\t\t\t\t\t<a href=\"https:\/\/gerbangbisnes.com\/en\/\" class=\"wpml-ls-link\" role=\"menuitem\" aria-label=\"Switch to English\" title=\"Switch to English\">\n                                                                <img decoding=\"async\"\n            class=\"wpml-ls-flag\"\n            src=\"https:\/\/gerbangbisnes.com\/wp-content\/plugins\/sitepress-multilingual-cms\/res\/flags\/en.svg\"\n            alt=\"\"\n            width=18\n            height=12\n    \/><span class=\"wpml-ls-native\" lang=\"en\">English<\/span><\/a>\n\t\t\t\t\t<\/li>\n\n\t\t\t\t\t\t\t<\/ul>\n\n\t\t<\/li>\n\n\t<\/ul>\n<\/div>\n<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<\/tbody>\n<\/table>\n<!-- #tablepress-1 from cache -->\n<p>Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda. Namun, tujuannya tetap sama: mempengaruhi prospek untuk membeli!<\/p>\n<h2><strong>Pengenalan<\/strong><\/h2>\n<p>Teknik copywriting FOMO (Fear of Missing Out), scarcity (keterbatasan), dan urgency (kesegeraan) adalah tiga pendekatan berbeda yang sering digunakan dalam pemasaran untuk mempengaruhi keputusan pembelian. Sering kali, ketiganya dapat digunakan secara bersamaan. Mari kita pahami lebih lanjut tentang perbedaan FOMO, scarcity, dan urgency ini.<\/p>\n<h2><strong>FOMO vs Scarcity vs Urgency: Apa Bedanya?<\/strong><\/h2>\n<p>Berikut adalah perbedaan utama antara ketiga teknik tersebut:<\/p>\n<ol>\n<li>\n<h4><strong>FOMO (Fear of Missing Out)<\/strong>:<\/h4>\n<ul>\n<li><strong>Definisi<\/strong>: FOMO adalah teknik yang menekankan pada ketakutan pelanggan bahwa mereka akan kehilangan sesuatu yang berharga atau menarik jika mereka tidak segera bertindak.<\/li>\n<li><strong>Cara Kerja<\/strong>: Teknik ini menarik perhatian pelanggan dengan menyoroti popularitas atau eksklusivitas produk atau layanan. Contohnya, &#8220;Jangan sampai ketinggalan promosi spesial ini, banyak yang sudah mendapatkannya!&#8221;<\/li>\n<li><strong>Tujuan<\/strong>: Memanfaatkan rasa ingin tahu dan keinginan sosial pelanggan agar mereka tidak merasa tertinggal.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h4><strong>Scarcity (Keterbatasan)<\/strong>:<\/h4>\n<ul>\n<li><strong>Definisi<\/strong>: Scarcity adalah teknik yang menekankan pada keterbatasan stok atau pasokan produk, membuat produk terlihat lebih berharga dan mendesak.<\/li>\n<li><strong>Cara Kerja<\/strong>: Teknik ini menunjukkan bahwa produk atau layanan memiliki stok yang terbatas. Contohnya, &#8220;Hanya tersisa 5 unit!&#8221;<\/li>\n<li><strong>Tujuan<\/strong>: Menciptakan rasa urgensi dan nilai tambah melalui persepsi bahwa produk sulit diperoleh.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h4><strong>Urgency (Kesegeraan)<\/strong>:<\/h4>\n<ul>\n<li><strong>Definisi<\/strong>: Urgency adalah teknik yang menekankan pada batas waktu yang terbatas untuk mengambil keputusan pembelian.<\/li>\n<li><strong>Cara Kerja<\/strong>: Teknik ini bekerja dengan menetapkan tanggal kedaluwarsa atau batas waktu untuk sebuah penawaran. Contohnya, &#8220;Penawaran berakhir dalam 24 jam!&#8221;<\/li>\n<li><strong>Tujuan<\/strong>: Mendorong tindakan segera dari pelanggan dengan menetapkan waktu terbatas untuk bertindak.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h2><strong>Kesimpulan<\/strong><\/h2>\n<p>Walaupun ketiga teknik ini bertujuan untuk meningkatkan keputusan pembelian, mereka melakukannya melalui pendekatan psikologis yang berbeda:<\/p>\n<ul>\n<li><strong>FOMO<\/strong>: Menekankan ketakutan akan kehilangan sesuatu yang populer.<\/li>\n<li><strong>Scarcity<\/strong>: Menekankan keterbatasan stok atau pasokan.<\/li>\n<li><strong>Urgency<\/strong>: Menekankan batas waktu yang terbatas untuk mengambil keputusan.<\/li>\n<\/ul>\n<p>Penggunaan yang cerdas dan etis dari ketiga teknik ini dapat meningkatkan penjualan dan membuat pelanggan merasa lebih terdorong untuk segera melakukan pembelian.<\/p>\n<p>Credit: <a href=\"https:\/\/www.freepik.com\/free-photo\/urgent-notice-important-quick-serious-speed-concept_17056568.htm#fromView=search&amp;page=1&amp;position=5&amp;uuid=36627284-bdd7-4d93-82e4-cd06bf9dca71\">Image by rawpixel.com on Freepik<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda. Namun, tujuannya tetap sama: mempengaruhi prospek untuk membeli!<\/p>\n","protected":false},"author":1,"featured_media":15173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","footnotes":""},"categories":[247,249],"tags":[],"class_list":["post-16244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-copywriting-id","category-marketing-id"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes<\/title>\n<meta name=\"description\" content=\"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes\" \/>\n<meta property=\"og:description\" content=\"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/\" \/>\n<meta property=\"og:site_name\" content=\"Gerbang Bisnes\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gerbangbizlearn\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-16T01:15:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-15T14:21:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nazri Ahmad\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Ditulis oleh\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nazri Ahmad\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimasi waktu membaca\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 menit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/\"},\"author\":{\"name\":\"Nazri Ahmad\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#\\\/schema\\\/person\\\/efb9873a96f3c4d06342f4bcaa9d6136\"},\"headline\":\"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda\",\"datePublished\":\"2024-08-16T01:15:15+00:00\",\"dateModified\":\"2024-09-15T14:21:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/\"},\"wordCount\":328,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/FOMO-vs-Scarcity-vs-Urgency.jpg\",\"articleSection\":[\"Copywriting\",\"Marketing\"],\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/\",\"url\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/\",\"name\":\"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/FOMO-vs-Scarcity-vs-Urgency.jpg\",\"datePublished\":\"2024-08-16T01:15:15+00:00\",\"dateModified\":\"2024-09-15T14:21:14+00:00\",\"description\":\"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#breadcrumb\"},\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#primaryimage\",\"url\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/FOMO-vs-Scarcity-vs-Urgency.jpg\",\"contentUrl\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/FOMO-vs-Scarcity-vs-Urgency.jpg\",\"width\":1000,\"height\":667},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#website\",\"url\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/\",\"name\":\"Gerbang Bisnes\",\"description\":\"Learn . Unlearn . Relearn\",\"publisher\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"id\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#organization\",\"name\":\"Gerbang Bisnes\",\"url\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/logo.png\",\"contentUrl\":\"https:\\\/\\\/gerbangbisnes.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/logo.png\",\"width\":409,\"height\":55,\"caption\":\"Gerbang Bisnes\"},\"image\":{\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/gerbangbizlearn\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/gerbangbisnes.com\\\/id\\\/#\\\/schema\\\/person\\\/efb9873a96f3c4d06342f4bcaa9d6136\",\"name\":\"Nazri Ahmad\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g\",\"caption\":\"Nazri Ahmad\"},\"sameAs\":[\"https:\\\/\\\/gerbangbisnes.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes","description":"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/","og_locale":"id_ID","og_type":"article","og_title":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes","og_description":"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.","og_url":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/","og_site_name":"Gerbang Bisnes","article_publisher":"https:\/\/www.facebook.com\/gerbangbizlearn\/","article_published_time":"2024-08-16T01:15:15+00:00","article_modified_time":"2024-09-15T14:21:14+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg","type":"image\/jpeg"}],"author":"Nazri Ahmad","twitter_card":"summary_large_image","twitter_misc":{"Ditulis oleh":"Nazri Ahmad","Estimasi waktu membaca":"2 menit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#article","isPartOf":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/"},"author":{"name":"Nazri Ahmad","@id":"https:\/\/gerbangbisnes.com\/id\/#\/schema\/person\/efb9873a96f3c4d06342f4bcaa9d6136"},"headline":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda","datePublished":"2024-08-16T01:15:15+00:00","dateModified":"2024-09-15T14:21:14+00:00","mainEntityOfPage":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/"},"wordCount":328,"commentCount":0,"publisher":{"@id":"https:\/\/gerbangbisnes.com\/id\/#organization"},"image":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#primaryimage"},"thumbnailUrl":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg","articleSection":["Copywriting","Marketing"],"inLanguage":"id","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/","url":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/","name":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda &#187; Gerbang Bisnes","isPartOf":{"@id":"https:\/\/gerbangbisnes.com\/id\/#website"},"primaryImageOfPage":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#primaryimage"},"image":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#primaryimage"},"thumbnailUrl":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg","datePublished":"2024-08-16T01:15:15+00:00","dateModified":"2024-09-15T14:21:14+00:00","description":"Meskipun FOMO, scarcity (keterbatasan), dan urgency (kesegeraan) tampak serupa, sebenarnya mereka berbeda.","breadcrumb":{"@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#breadcrumb"},"inLanguage":"id","potentialAction":[{"@type":"ReadAction","target":["https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/"]}]},{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#primaryimage","url":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg","contentUrl":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2024\/08\/FOMO-vs-Scarcity-vs-Urgency.jpg","width":1000,"height":667},{"@type":"BreadcrumbList","@id":"https:\/\/gerbangbisnes.com\/id\/fomo-vs-scarcity-vs-urgency-terlihat-mirip-tapi-berbeda\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/gerbangbisnes.com\/id\/"},{"@type":"ListItem","position":2,"name":"FOMO vs Scarcity vs Urgency: Terlihat Mirip tapi Berbeda"}]},{"@type":"WebSite","@id":"https:\/\/gerbangbisnes.com\/id\/#website","url":"https:\/\/gerbangbisnes.com\/id\/","name":"Gerbang Bisnes","description":"Learn . Unlearn . Relearn","publisher":{"@id":"https:\/\/gerbangbisnes.com\/id\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/gerbangbisnes.com\/id\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"id"},{"@type":"Organization","@id":"https:\/\/gerbangbisnes.com\/id\/#organization","name":"Gerbang Bisnes","url":"https:\/\/gerbangbisnes.com\/id\/","logo":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/gerbangbisnes.com\/id\/#\/schema\/logo\/image\/","url":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2021\/06\/logo.png","contentUrl":"https:\/\/gerbangbisnes.com\/wp-content\/uploads\/2021\/06\/logo.png","width":409,"height":55,"caption":"Gerbang Bisnes"},"image":{"@id":"https:\/\/gerbangbisnes.com\/id\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/gerbangbizlearn\/"]},{"@type":"Person","@id":"https:\/\/gerbangbisnes.com\/id\/#\/schema\/person\/efb9873a96f3c4d06342f4bcaa9d6136","name":"Nazri Ahmad","image":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/secure.gravatar.com\/avatar\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1e7dcaf8115d63c674a83ff80c2811696305d2bae6010dc2917ef81bba819fd3?s=96&d=mm&r=g","caption":"Nazri Ahmad"},"sameAs":["https:\/\/gerbangbisnes.com"]}]}},"_links":{"self":[{"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/posts\/16244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/comments?post=16244"}],"version-history":[{"count":1,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/posts\/16244\/revisions"}],"predecessor-version":[{"id":16245,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/posts\/16244\/revisions\/16245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/media\/15173"}],"wp:attachment":[{"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/media?parent=16244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/categories?post=16244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gerbangbisnes.com\/id\/wp-json\/wp\/v2\/tags?post=16244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}